Pemateri
Mochammad Rizky Candiaz
Creative Director at Lokamantra Design & Communication LabM. R. Candiaz, a creative designer, invites you to journey through a "lost" pathway of innovation. By exploring the intricate world of Indonesian artifacts, Candiaz bridges the gap between ancient wisdom and modern design practice. This talk is the result of extensive research into the landscape of culture, history, and heritage, aimed at uncovering how our ancestors solved complex problems through design. In this recorded session, you will explore the profound design processes that once harmonized the relationship between humanity and the natural world. This isn't just a history lesson, it’s a masterclass in applying ancestral design thinking to contemporary challenges.
Deskripsi
Indonesian Archipelago Design Thinking for Future Brands
What came first, design or art? In recent research on Indonesian Design Thinking, I found several Design Thinking cases in the Indonesian Classical Period (8th-16th Century). As we know, signage is known in modern times as part of modern buildings like malls, offices, or hotels. However, indigenous people in Indonesia have been implementing a similar concept of a modern sign system in their sacred forest for thousands of years. The same concept of sign system was also implemented in several ancient temples such as Prambanan and Borobudur. Numerous archaeological artifacts in Indonesia were truly created through the design thinking process. The concept of objective ideas, communication form, and user experience is visible and measurable.
My research at a prehistoric site in Bogor has allowed me to observe a hand axe that dates back approximately a million years. The interesting part is that the prehistoric tools that I find in Bogor are made with a precise ergonomic design. It's multifunctional and fits properly in our hands. Lately, my research on Indonesian Design Thinking has led us to reconsider archaeological artifacts, which are now recognized not only as art but also as design products, supported by several pieces of evidence. Is design thinking simply our natural way of seeing problems and turning the solutions into human-centered products? I believe this discussion will lead us to a new perspective on design thinking in Indonesia.
Disclaimer—As our first BAD Conference focused more on the offline experience, we didn’t put much emphasis on recording. The quality may be slightly compromised. While you may notice minor audio or visual imperfections, we chose to share these sessions to keep the insights and conversations accessible.
Recording from BaD Conference, 27 November 2025.